Advertise with The RFID Network

Advertising Policy

The RFID Network only accepts sponsorships from companies with products and/or services proven to perform as claimed.

In 2004, Wal-mart announced the mandatory use of RFID for all suppliers. Unfortunately, this marked the beginning of a flood of advertising and mis-information from self-proclaimed RFID experts that continues today. Traditional journalists and analysts lack the technical understanding to differentiate fact from fiction with RFID and content aggregating websites further perpetuate this by blindly regurgitating headlines without fact checking. Thus professionals lacked a reliable source of information they could depend on to help them distinguish hype from truth and good RFID products from bad ones. The RFID Network has filled that vacuum with a broad range of RFID information including product reviews, best practices, and best-in-class awards.

The RFID Network engineers perform research, product reviews, benchmark tests, and do actual implementations of RFID systems. We produce videos and write in-depth technical articles about RFID, Real Time Location Systems (RTLS), and wireless RF sensor networks (WSN). Although the majority of our viewers are professionals, we are often referred to as "the consumer reports of RFID". We pride ourselves on accuracy and have not needed to publish a single retraction since November of 2002. We'll not only help you understand the technologies, but we'll show you what works and what doesn't. Our syndicated distribution reaches an audience of millions around the globe. Stay Tuned!

To have your product reviewed, or if you would like to become a media syndication partner, please contact us.

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